Eric Niederman | Advertising Creative
  • About
  • Portfolio
    • Milky Way Midnight
    • DCINY
    • Nellie's Free-Range Eggs
    • Hunter Wellies
    • FarmersOnly.com
    • Resumé
  • Other Projects
    • Proposal Video
    • Niedering Around
    • Voiceover Work
  • Contact
ABOUT PROJECT

Hunter Wellies are a well-known, long-established brand of rubber rain boots.

Our assignment was to communicate the waterproof power and benefit of these boots in a short, pithy headline. Fifty headlines were generated, resulting in these final four.

Here by mistake?

Maybe you were looking for my less-talented evil twin, Derrick Diederman. I wouldn't click on his site, though. Most of his work leaves something to be desired.
  • About
  • Portfolio
    • Milky Way Midnight
    • DCINY
    • Nellie's Free-Range Eggs
    • Hunter Wellies
    • FarmersOnly.com
    • Resumé
  • Other Projects
    • Proposal Video
    • Niedering Around
    • Voiceover Work
  • Contact